Glossier

Introducing Futuredew with a glowing, sunlit world.

Art direction for the launch campaign of Futuredew, a skincare-meets-makeup product made to effortlessly create Glossier's signature "skin first" glow. We created a warm, golden hour mood that echoed Glossier's iconic Instagram look — sunlit skin with an extra-dewy natural finish — highlighting skin texture up close.  

Creative Director Marie Suter Creative Lead Cherlyn Russo Art Director Haley Stark Casting Madeleine Angus Design Sam Sonntag, Sage Smith Photographer Ronan Mckenzie Video Jer Robert Paulin, Valentina Siad Video Editing Jer Robert Paulin, Katarina Zhu Makeup Artist Emi Kaneko Hair Stylist Edward Lampley Product Photographer Raymond Meier

Creative Director Marie Suter Art Director Haley Stark Casting Madeleine Angus Photographer Jai Odell Video Wilson Cameron Makeup Artist Katie Jane Hughes Hair Stylist Edward Lampley Wardrobe Stylist Solange Franklin

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More Projects

HeadquartersProject type

Glossier - BubblewrapPhotographed by Ben Hassett

Glossier - Milky Jelly CleanserPhotographed by Dan Jaramillo

Glossier - FuturedewPhotographed by Ronan Mckenzie

Glossier - FuturedewPhotographed by Ronan Mckenzie

GAP - Fall 2018YARD | Photographed by Oliver Hadlee Pearch

Glossier - ComplexionPhotographed by Jai Odell

GAP - Fall 2018YARD | Photographed by Oliver Hadlee Pearch

KNOW BeautyProject type

GAP - Holiday 2016Untitled Worldwide | Directed by Tucker Bliss

Negative UnderwearPhotographed by Brayden Olson

GAP - Holiday 2016Untitled Worldwide | Directed by Tucker Bliss

GAP - Holiday 2016Untitled Worldwide | Directed by Tucker Bliss

Glossier - Brow FlickPhotographed by Daniel Jaramillo

Nylon MagazinePhotographed by Hilary Walsh, Marvin Scott Jarrett

GAP - Fall 2016Untitled Worldwide | Photographed by Mel Bles

GAP - Fall 2016Untitled Worldwide | Photographed by Mel Bles

Glossier - Colorslide DuoPhotographed by Talent

Then I Met YouRed Antler | Photographed by Meredith Jenks

ELLE MagazinePhotographed by Paola Kudacki

DistrictRed Antler | Photographed by Brayden Olson

Haley Stark LLC, Brooklyn NYC
Creative Direction, Art Direction, and Creative Consulting