KNOW Beauty

KNOW Beauty, the skincare brand co-founded by Madison Beer and Vanessa Hudgens with dermatologist Dr. Karen Kagha, helps consumers understand how their lifestyle and DNA factors affect their skin. I joined the team as a consulting creative director to help define the brand's look and feel for launch, defining a crisp, warm, product-forward world across multiple categories of content and digital design. I also helped develop multiple layers of colorful visual language that help guide, educate, and make skincare routines even more simple.

More information coming soon.

Brand Marketing Director Carly Rogers   Creative Direction Haley Stark   Talent Photography Jeremy Sachs-Michaels, Diego Vourakis   DP Robbie Corral   Editing Kersti Jan Werdal   On-Set Art Direction Sarah Zoraya   Hair Stylist Melissa Dominguez, Marjorie Lightford, Chad Wood   Makeup Artist Cherish Brooke Hill, Allan Avendano, Kai Pritchard   Wardrobe Stylist Chris Horan   Product Photography Jessica Miller   Product Stylist Lauren Walkup   Production LOLA Production   Logo Design Commercial   Web Development Celso White

Creative Director Marie Suter Art Director Haley Stark Casting Madeleine Angus Photographer Jai Odell Video Wilson Cameron Makeup Artist Katie Jane Hughes Hair Stylist Edward Lampley Wardrobe Stylist Solange Franklin

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PDP_CalmingMoisturizer_Application
PDP_OxygenMask_Application
PDP_ResurfacingNightSerum_Application
PDP_EnrichingNightEyeCream_Application
PDP_HydratingCleanser_Application
PDP_DNAKit_Application
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PDP_RestoringNightCream_InHand
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More Projects

HeadquartersProject type

Glossier - BubblewrapPhotographed by Ben Hassett

Glossier - Milky Jelly CleanserPhotographed by Dan Jaramillo

KNOW BeautyProject type

Glossier - FuturedewPhotographed by Ronan Mckenzie

GAP - Fall 2018YARD | Photographed by Oliver Hadlee Pearch

Glossier - ComplexionPhotographed by Jai Odell

GAP - Fall 2018YARD | Photographed by Oliver Hadlee Pearch

Glossier - FuturedewPhotographed by Ronan Mckenzie

GAP - Holiday 2016Untitled Worldwide | Directed by Tucker Bliss

Negative UnderwearPhotographed by Brayden Olson

GAP - Holiday 2016Untitled Worldwide | Directed by Tucker Bliss

GAP - Holiday 2016Untitled Worldwide | Directed by Tucker Bliss

Glossier - Brow FlickPhotographed by Daniel Jaramillo

Nylon MagazinePhotographed by Hilary Walsh, Marvin Scott Jarrett

GAP - Fall 2016Untitled Worldwide | Photographed by Mel Bles

GAP - Fall 2016Untitled Worldwide | Photographed by Mel Bles

Glossier - Colorslide DuoPhotographed by Talent

Then I Met YouRed Antler | Photographed by Meredith Jenks

Sophia Roe - Tidal MagazinePhotographed by Anna Wolf

ELLE MagazinePhotographed by Paola Kudacki

DistrictRed Antler | Photographed by Brayden Olson

Haley Stark LLC, Brooklyn NYC
Creative Direction, Art Direction, and Creative Consulting