Panera Bread

Concept and pre-production art direction for Panera Bread's Summer 2018 in-restaurant and out-of-home content. I created a photographic world that updated Panera's visual approach to summertime — a lived-in, sun-dappled look that highlighted the warm-weather comfort in each dish. The campaign was delivered to 2,100+ locations nationwide. 

Agency Playground Creative, 2018 Creative Director Robert Fieldhouse Art Director Haley Stark

Creative Director Marie Suter Art Director Haley Stark Casting Madeleine Angus Photographer Jai Odell Video Wilson Cameron Makeup Artist Katie Jane Hughes Hair Stylist Edward Lampley Wardrobe Stylist Solange Franklin

HS_Panera_01-e1530914729327
Lunch
Bagels
Catering
Sandwiches
Coffee
OutdoorLunch
Cookies

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Haley Stark LLC, Brooklyn NYC
Creative Direction, Art Direction, and Creative Consulting