Pure Rosy

Content creative direction and casting for the underwear-with-benefits brand. I developed launch visuals that highlighted the products' flexible leak protection with energetic movement and colorful-comfort looks.

Photographer Colette Aboussouan  Wardrobe Stylist Herin Choi  Hair and Makeup Artist Chika Nishiyama  Creative Direction Haley Stark  Producers Amie Norris, Disco Meisch  Photo Tech Casey Steffens  Talent Cheyenne Adler, Gina-Sophia at WeSpeak, Liberty at BTWN

Creative Director Marie Suter Art Director Haley Stark Casting Madeleine Angus Photographer Jai Odell Video Wilson Cameron Makeup Artist Katie Jane Hughes Hair Stylist Edward Lampley Wardrobe Stylist Solange Franklin

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PureRosy_StripeMid-Rise_Jam_02
PureRosy_LacyVBikini_Jam_03
PureRosy_TheShorty_Shade_01
PureRosy_LacyVBikini_Jam_01
PureRosy_LacyVBikini_Chalk_03
PR_Press_Wide_02
PureRosy_LacyVBikini_Chalk_02
PureRosy_LacyVBikini_Jam_02
PureRosy_ClassicHipster_Shade_01
PureRosy_ClassicHipster_Jam_02
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Creative Direction, Art Direction, and Creative Consulting